About The Experts in Value

Helping Companies Get Paid for the Value They Create

The Experts in Value is a global consulting practice dedicated to helping technology and engineering-driven companies become more commercial by pricing and selling on value — not price.

Our Mission

Value First. Always.

Too many companies create enormous value for their customers but fail to capture it. They discount, they compete on price, and they leave profit on the table. Our mission is to change that — by giving companies the tools, methodology, and confidence to quantify, communicate, and get paid for the value they deliver.

"Price is only ever an issue in the absence of value.

Our Story

20 Years of Value Leadership

Founded by Todd Snelgrove — former Global Vice President of Value and Commercial Excellence at SKF — The Experts in Value was built on two decades of hands-on experience helping global companies transform how they sell. Todd's tools have been used in over 100,000 cases worth more than $7 billion in documented value. That experience is now available to your organization.

We work with sales, marketing, and pricing teams at industrial, technology, and engineering companies to embed a repeatable value methodology — one that shifts conversations from price to profit, and from features to financial outcomes.

What We Stand For

Our Principles

Quantify Everything

Value that cannot be measured cannot be sold. We build rigorous, defensible models that give buyers and sellers one agreed number.

Both Sides of the Table

We understand value from the buyer's perspective as well as the seller's — because alignment between both parties is what makes value stick.

Practical Over Theoretical

Every framework we teach has been tested in the field. We focus on what works in real commercial conversations, not just in textbooks.

Lasting Change

We don't just deliver a workshop and leave. We embed a value culture — the mindset, tools, and processes that sustain results long after we're gone.

Recognition

Acknowledged Expertise

Founding Fellow

Sales Leadership Alliance — Chartered Institute of Marketing UK

Editorial Board

International Journal of Sales Transformation

Associate Editor

Journal of Creating Value

1 of 50

Best Practices — Strategic Account Management Association

$7B+

In documented value across 100,000+ cases

100+

Global value agreements established

Ready to Get Paid for the Value You Create?

Let's talk about how The Experts in Value can help your team build a value methodology that sticks.